Mosaic Church has made the finalists in this year’s television commercial showdown sponsored by Doritos:

The church, led by Erwin McManus, has already won $25,000 for becoming one of the 6 finalists. The masses were invited to vote for their favorite over at www.crashthesuperbowl.com. And the winning tv commercial will not be announced until the actual Superbowl commercial is run during the Superbowl.

Erwin McManus explains in this video clip a little about their tv project, and why they want you to support their cause over at www.VoteForCasket.com

The 30-second spot is bringing a lot of attention to Mosiac Church. The big question of course is if this type of engagement with secular culture is worth it for the church and the Church (with a capital “C”). Of course, any church pursuing this sort of mass-media tactic to gain attention will garner a lot of support and criticism at the same time.

“Phil Cooke, a Christian producer, filmmaker and author has commented about Mosaic’s tv commercial:

Nobody’s going to fall on their knees and accept Jesus as a result of this spot. But advertisers on Madison Avenue spend millions on a Super Bowl spot because they know it influences people,” said Cooke, the producer. “It might not get someone converted, but I think it will get someone to say, ‘Maybe there is something I ought to investigate.“‘

source:FoxNews

I leave you with TWO QUESTIONS:

  • What do you think of the actual tv commercial?
  • Did Mosaic cross the line by spending their time, money and energy toward this contest?

Please share your reaction and thoughts in a blog comment below.

UPDATE @ 7:09 PM SUPERBOWL SUNDAY. . . IT AIRED! Congratulations Mosaic Church, congratulations to the Church.

Related Posts with Thumbnails