Church Marketing Ideas, Experiments, Lessons and Pitfalls For Right Now (yes, now!) and the Future.
Kinetic Typography — that’s the official name of the motion graphics you’ve been seeing pop up all over the net these days. It’s powerful when done right.
Now you’ve seen a lot of great motion graphics on the web. Here’s one example to set frame of reference:
But there’s a specific flavor of motion graphics that deals with moving typography. Temporal typography to be more specific. And here, we have something called KINETIC TYPOGRAPHY which is produced by a new type of creative producer called a kinetic typographer these days. So get ready for more kinetic typography in the months and years to come.
Here’s some examples of great kinetic typography I’ve seen recently. And a big bang at the end.
And finally, we’re also seeing some of this format being applied within ministry media applications. I’ve included a fabulous one as the last one in this listing below as a “TRUER & BETTER” final example. . .
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And finally, the true and better example featuring words of truth by Rev. Tim Keller by Peter Artemenko:
Today I got a new book in the mail from Zondervan that had a nice and shiny cover that’s about our desire & drive to always choose to go for the nice and shiny covers on our lives. . .superficial over substantial.
VENEER: Living Deeply in a Surface Society is a book that sets out to call out some of the “real” challenges we have in living out Christian lives in today’s media-rich, materialistic, techno-buzzing, hollywood-worshipping society.
I’m particularly interested to see what Tim Willard and Jason Locy have to say in particular about Technology in this book.
I have had some interesting informal conversations with the authors to date about some topics tangential to this book, and I can tell you there’s some good stuff brewing here. Thoughtful. Insightful. Authentic.
This video intro sets-up the book pretty well. And from what I can understand, the Veneer book will provide you with an interesting critique of the current times — and at the same time put forth a challenge to many that decide to plunge in and remove some veneer.
Can’t wait to share with you my own takeaways after I go through the book myself including how this book pushes me to re-think various aspects of my own daily praxis involving technology, social media relationship building and more.