Church Communications: Know Your Audience [via Kem Meyer’s Less Clutter. Less Noise]

Kenny Jahng —  2011/01/25 — Leave a comment

This week I wrote a guest post for a blog project centered around the book Less Clutter. Less Noise. by Kem Meyer over at Granger Community Church.  As communications director, Kem not only has a full plate, but she’s learned a ton about clarity in communicating with your peeps!

I was excited to participate in the blog project as I took on Chapter 6 of the book, “Know Your Audience” — you can find my post over at OurChurch.com (a Christian Web Trends blog you should be reading if you don’t have it on your list already!).

Let me know what you think about your bullhorn metaphor and the diagram I produced illustrating the difference between the two modes of communications you really should be aware of.  Which one are you employing?

If you haven’t picked up the book yet, head to your bookstore or Amazon and grab a copy.  If you’re interested, you can read CUSTOMER REVIEWS of Kem Meyer’s book.

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