So many times the core offering is great, but it falls on dead ears. Why?
Have you ever considered it was because the user experience was lacking?
What if you reinvented the *experience* you are delivering along with your core offering? Most likely, you haven’t paid as much attention to the “post-sale” experience as you do to the crafting of the core offering to your audience targets.
Check out these fast food reinventions of the user experience:
When seeing these new environments, i was impressed. They woke up and realized they needed to consider the people they depend upon — their customers.
If McDonald’s and KFC can pay attention to the experience they offer and really consider how the customer engages with their brand, can’t you too?
What can you do to really ramp up the experience interacting with your organization?